User Lifecycles, Journeys, and Actions
Learn about the basic data categories that Braze accepts, from automatically collected data to custom events.
About this course
In this course, you'll learn how to classify user personas and user journeys, and how to guide users to bring value to your organization.
Learning Objectives
After completing this lesson, you should be able to:
- Identify user lifecycle stages and how they result from user actions
- Align user personas with user lifecycle stages based on user lifecycle modeling best practices
- Assess the benefits of high-value action identification as it relates to the user lifecycle