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Introduction 3 min
- Prepare to Send Emails
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Set Up an App Group 15 min
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Import Consumer Data with a CSV File 20 min
- Build an Email Campaign
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Create Content Blocks 33 min
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Build an Email Campaign for IP Warming 40 min
- Build an Onboarding Canvas
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Create Email Templates 27 min
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Build an Onboarding Canvas 39 min
- Next Steps
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Next Steps 1 min
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Build a Basic Email Marketing Program
Set up a new email marketing program in the dashboard.
In this course, you will set up a new email marketing effort for PantsLabyrinth. Starting with a blank dashboard, you'll complete all necessary steps to launch an email campaign and a Canvas.
You will…
- Prepare to send emails by:
- Creating an app group to house consumer data and campaigns
- Importing consumer data with CSV files
- Create an email campaign by:
- Creating reusable Content Blocks
- Building an email campaign for IP warming
- Create an onboarding Canvas by:
- Creating email templates
- Building a Canvas to run a customer onboarding experiment
Don't worry if these steps are confusing! You'll learn everything you need to know along the way.
Requirements
To get the most from this guide, you should have a basic understanding of the Braze platform and how it handles email. To brush up on these topics, check out Braze 101 and Email Onboarding: Achieving High Deliverability!
To follow along with this course, you will need access to the dashboard with permissions to create app groups, import data, and create campaigns and Canvases. We recommend that you keep the dashboard open in a separate browser window next to this course. If you don't have the required permissions, contact your Braze system administrator. For more information about managing Braze users and user permissions, see Manage Your Braze Users in our documentation.